How I found a missing change on my next.js site with PostHog
Part of the Fixing my conversion problem with PostHog series
I tackle a significant drop in my newsletter subscribers. Join me as I dive into the data using PostHog, identify and fix critical errors, and ultimately switch from ConvertKit to Resend.
Fixing my conversion problem with PostHog (5 Part Series)
- 1Product Analytics for engineers: Debugging a conversion problem on my next.js site
- 2Fixing the sign-up problem on my site using PostHog Product analytics
- 3Unlocking A/B Testing with PostHog: Improving Newsletter Signups
- 4How I found a missing change on my next.js site with PostHog
- 5The results of my PostHog AB Test are in!
In this video, I discuss my recent efforts to improve the product analytics experience on my website. Over the past two weeks, I addressed a sign-up issue by switching to a new email service and implementing AB testing on my newsletter forms. I analyzed the results, but discovered a bug that prevented complete data collection. I walk through identifying the problem, show the fixes I made, and reset the experiment to gather accurate data. I also encourage viewers to check out the open-source code for my site and invite feedback and questions.
See the code changes I made in this video
Code changes for this video are available in this pull request are available at mbifulco/blog#840
Video Timestamps
00:00 Introduction and Recap 00:44 Analyzing AB Testing Results 02:32 Sponsorship Shoutout 03:01 Deep Dive into Data Analytics 05:41 Fixing Implementation Bugs 08:33 Resetting and Restarting the Experiment 10:28 Conclusion and Next Steps
