💌 Tiny Improvements

Dieter Rams 10 Principles of Design

Good design is good design, no matter what you're building.

Beyond Click Counts: Finding the Right Signals for Good Design

Click counts are noise. Real design success is measured in signals that show whether people actually achieved what they came to do.

#ux

Stop Counting Clicks

Too many clicks isn't the problem. It's a signal that your design isn't successful.

#ux

Founder Math: When to Stop Searching and Start Choosing with the 37% Rule

How do you know when to stop searching and just choose? A classic bit of math offers a simple rule.

#startup

You Built It. They Didn’t Come.

My first launch failed. Years later, we sold the product - but it didn’t have to be that hard. Here’s what I’d do differently today.

Beyond ✨Shiny✨ Degrees: World-changing innovations from unexpected places

Public investments in education and research are a no-brainer, and these examples of game-changing innovations that came from "low value" fields of study tell you why.

#startups

What Everyone Gets Wrong About Vibe Coding

Vibe coding tools like Cursor, Copilot, and Claude aren’t just about speed—they’re an opportunity to code smarter and learn faster. Here’s how I use them to sharpen my skills as an engineer.

#ai

The same psychological forces that keep people silent in moments of crisis also show up in product development - when no one questions a flawed idea, chases hard truths in the data, or speaks up for the little guy.

Eraser or the Wrecking Ball? Planning is everything

The product development process is a virtuous cycle, and has a direct impact on how well your work gets done. It will also help your teammates to understand the work ahead, and to build better products harmoniously.